"Hope on Wheels"
FB Share Rate
FB Engagement Rate
How this video compares to the Ad Age Viral Leaderboard:
In an examination of all the auto videos featured on the Ad Age Viral Leaderboard in the past 12 months, the average Share Rate was 0.26% and the average Engagement Rate was 0.60%. Hyundai's video was 2x more shareable and 5x more engaging than the Ad Age Auto Leaderboard Average.
vs. AdAge Share Rate Benchmark
vs. AdAge Engagement Rate Benchmark