Cross-platform views


FB Share Rate


FB Engagement Rate


Media Value

How this video compares to the Ad Age Viral Leaderboard:

In an examination of all the videos featured on the Ad Age Viral Leaderboard in the past 12 months, the average Share Rate was 0.49% and the average Engagement Rate was 1.68%.

Cricket Wireless’s “Make Lemonaid” video was 2.7x more shareable and 2.1x more engaging than the Ad Age Leaderboard average.


vs. AdAge Share Rate Benchmark


vs. AdAge Share Engagement Benchmark